After 40 Years, the Pizza Hut Book It! Kids Are All Right

Pizza Hut’s Book It! literacy program, founded in 1984, has reached more than 70 million students — and counts the radio host Charlamagne Tha God among its fans.

​Pizza Hut’s Book It! literacy program, founded in 1984, has reached more than 70 million students — and counts the radio host Charlamagne Tha God among its fans.